Email is the most effective tool you are not using Email is the most effective tool you are not using With so many other forms of communication available, email may seem like the archaic tool from the Internet’s dark ages. But when it comes to formal introductions, grouping together larger components of a project, sharing valuable resources, or just having an accountable record of communication, email still provides an excellent foundation for modern professionals.Email is far from perfect though. The McKinsey Global Institute estimates that more than 205 billion emails are sent per day and found that an average employee spends 13 hours (roughly 28% of a week), reading and responding to email. That’s about 650 hours a year, in addition to the time it takes to actually do your job.With all that communication chaff, it’s important to refine your email etiquette to keep this powerful, but often overlooked, communication tool effective.Know when email is appropriateIt may seem self-evident but spamming is the most common way for communication to get lost or for you to get ignored.